If you want to analyse your abandoned cart and promotional campaigns you need to add tracking codes to your landing pages. This way you can find and filter your results in the Yieldr Air platform.

Below you can see the different codes per ESP:

Magnews
yldr_channel=magnews&yldr_campaign=ac&yldr_content=[workflow:ORG]-[workflow:DEST],[workflow:ORG]-[workflow:DEST]
SendGrid
yldr_channel=sendgrid&yldr_campaign=ac&yldr_content={{ORG}}-{{DEST}},{{ORG}}-{{DEST}}
 Emarsys
yldr_channel=emarsys&yldr_campaign=ac&yldr_content={{event.ORG}}-{{event.DEST}},{{event.ORG}}-{{event.DEST}}  
Mailchimp
yldr_channel=mailchimp&yldr_campaign=ac&yldr_content={{ORG}}-{{DEST}},{{ORG}}-{{DEST}}  



If you want to make use of our recommendations feature it is important to add tracking codes here as well. Yieldr Air will analyse the click rate on each recommendation and optimise accordingly, hence it is important to add the correct tracking. 


Magnews:

Recommended Route 1
yldr_channel=magnews&yldr_campaign=ac&yldr_content=[workflow:R0ORG]-[workflow:R0DEST],[workflow:ORG]-[workflow:DEST],[workflow:R0ORG]-[workflow:R0DEST],[workflow:R1ORG]-[workflow:R1DEST],[workflow:R2ORG]-[workflow:R2DEST]

Recommended Route 2
yldr_channel=magnews&yldr_campaign=ac&yldr_content=[workflow:R1ORG]-[workflow:R1DEST],[workflow:ORG]-[workflow:DEST],[workflow:R0ORG]-[workflow:R0DEST],[workflow:R1ORG]-[workflow:R1DEST],[workflow:R2ORG]-[workflow:R2DEST]
 

Recommended Route 3
yldr_channel=magnews&yldr_campaign=ac&yldr_content=[workflow:R2ORG]-[workflow:R2DEST],[workflow:ORG]-[workflow:DEST],[workflow:R0ORG]-[workflow:R0DEST],[workflow:R1ORG]-[workflow:R1DEST],[workflow:R2ORG]-[workflow:R2DEST]
 


Sendgrid:

Recommended Route 1
yldr_channel=sendgrid&yldr_campaign=ac&yldr_content={{R0.ORG}}-{{R0.DEST}},{{ORG}}-{{DEST}},{{R0.ORG}}-{{R0.DEST}},{{R1.ORG}}-{{R1.DEST}},{{R2.ORG}}-{{R2.DEST}}
 

Recommended Route 2
yldr_channel=sendgrid&yldr_campaign=ac&yldr_content={{R1.ORG}}-{{R1.DEST}},{{ORG}}-{{DEST}},{{R0.ORG}}-{{R0.DEST}},{{R1.ORG}}-{{R1.DEST}},{{R2.ORG}}-{{R2.DEST}}
 

Recommended Route 3
yldr_channel=sendgrid&yldr_campaign=ac&yldr_content={{R2.ORG}}-{{R2.DEST}},{{ORG}}-{{DEST}},{{R0.ORG}}-{{R0.DEST}},{{R1.ORG}}-{{R1.DEST}},{{R2.ORG}}-{{R2.DEST}} 



Emarsys:

Recommended Route 1
yldr_channel=emarsys&yldr_campaign=ac&yldr_content={{event.R0ORG}}-{{event.R0DEST}},{{event.ORG}}-{{event.DEST}},{{event.R0ORG}}-{{event.R0DEST}},{{event.R1ORG}}-{{event.R1DEST}},{{event.R2ORG}}-{{event.R2DEST}}

Recommended Route 2
yldr_channel=emarsys&yldr_campaign=ac&yldr_content={{event.R1ORG}}-{{event.R1DEST}},{{event.ORG}}-{{event.DEST}},{{event.R0ORG}}-{{event.R0DEST}},{{event.R1ORG}}-{{event.R1DEST}},{{event.R2ORG}}-{{event.R2DEST}}
 

Recommended Route 3  
yldr_channel=emarsys&yldr_campaign=ac&yldr_content={{event.R2ORG}}-{{event.R2DEST}},{{event.ORG}}-{{event.DEST}},{{event.R0ORG}}-{{event.R0DEST}},{{event.R1ORG}}-{{event.R1DEST}},{{event.R2ORG}}-{{event.R2DEST}}
 

Mailchimp:

Recommended Route 1
yldr_channel=mailchimp&yldr_campaign=ac&yldr_content={{R0ORG}}-{{R0DEST}},{{ORG}}-{{DEST}},{{R0ORG}}-{{R0DEST}},{{R1ORG}}-{{R1DEST}},{{R2ORG}}-{{R2DEST}}  

Recommended Route 2
yldr_channel=mailchimp&yldr_campaign=ac&yldr_content={{R1ORG}}-{{R1DEST}},{{ORG}}-{{DEST}},{{R0ORG}}-{{R0DEST}},{{R1ORG}}-{{R1DEST}},{{R2ORG}}-{{R2DEST}}
 

Recommended Route 3  yldr_channel=mailchimp&yldr_campaign=ac&yldr_content={{R2ORG}}-{{R2DEST}},{{ORG}}-{{DEST}},{{R0ORG}}-{{R0DEST}},{{R1ORG}}-{{R1DEST}},{{R2ORG}}-{{R2DEST}}  



For promotional campaigns you can use the same tracking codes if you wish, however no specific format is required so you can also user your own, preferred structure. 

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