MailChimp is the world’s largest marketing automation platform. In order to integrate with them you need to create an API key. For more information about the MailChimp API keys check this page. In order to do this head over to you MailChimp account and:
- Click your profile name to expand the Account Panel, and choose Account.
- Click the Extras drop-down menu and choose API keys.
- Copy an existing API key or click Create A Key.
- Name your key descriptively (for example Yieldr-DI), so you it is being used by Yieldr.
Next go to to the integrations section in the Yieldr DI platform and click Connect.
This opens a screen where the API keys needs to be pasted. Paste the API Key and click Continue.
Now the connection is set and you can start sending segments to your MailChimp account.